Named a Digital Strategy Consulting Leader in the 2019 IDC MarketScape
Publicis Sapient has been recognized as a leader in the worldwide 2019 IDC MarketScape for digital strategy consulting services. The study evaluates 11 prominent digital strategy consulting suppliers based on vendor success in providing world-leading digital strategy consulting services for clients during both the short term and the long term.
Client input is also a significant part of the assessment.
“Their focus from strategy to product design and delivery is a clear point of differentiation," one client noted in the study.
Additionally, Publicis Sapient rated highly in six areas by clients, including:
- Transferring knowledge and skills to clients' employees
- Functional-specific digital strategy capabilities
- Supporting capabilities in technology
- Delivering value-creating innovation
- Differentiation from its competitors
- Client willingness to recommend the vendor to any company
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