Unlike traditional static models, IAP’s enterprise models incorporate data traditionally used for dynamic creative for invaluable customer identity insights. These data-driven graphs empower people to make smarter decisions about their business operations across industries and specifically in travel & hospitality, retail, transportation & mobility and consumer products.
Better room-block assignments in hospitality. Fewer returns in retail. Optimizing incentive offers in automotive. Improvements at every stage of the supply chain.
IAP was founded upon the belief that there is tremendous opportunity to enable the algorithmic enterprise: businesses that are strongly connected to their customers’ needs and desires.