Rapid Response Teams (RRTs) are interdisciplinary advanced learning groups exploring opportunities to unlock outsized value in unbound problem spaces. In just 160 hours our teams go from Post-its to POC (Proof of Concept), supported by both a commercial value proposition and prioritized development path for organizations to unlock new value opportunities. RRTs function to de-risk big bets, specifically those that have systemic implications, by taking an action bias to generate applied learnings and inform the creation of a better brief.
Said another way, RRTs aim to write a rough draft of a desirable future to provide our partners with a concrete idea around which to rally and a foundation from which to revise. We take four weeks to turn unbound problems into bound opportunities. We rely on existing expertise, clearly established assumptions and deriving insight from the objective learnings garnered in the process of building.
Teams are supported by our Rapid Response Lab responsible for developing tools, intelligence and infrastructure to enable deep learning fast and a nimble approach to execution.