The imperative for change
British Gas has a 200-year heritage as a trusted brand providing in-home repair and maintenance services, insurance and smart connected home solutions alongside gas and electricity. But the U.K.’s residential energy market is radically changing. Digitally native entrants are challenging large, traditional energy players, while the U.K. government’s default tariff cap impacts margins. The imperative is clear—transform the customer experience, simplify journeys and enable digital technologies to drive efficiency, choice and new products and services.