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We fuse startup thinking and agile methods to help established companies and the public sector increase their customer value, drive operational effectiveness and thrive in an evolving world.A modern how
COVID-19: Navigating the impact to your business. See our top strategies
This pressure – coming across the entire nation – is fundamentally different than regional emergencies that have been dealt with in the past.
A Collection of Our Thinking
Perspectives and insights from Publicis Sapient leaders exploring the impact of COVID-19 across different industries and HOW organizations are leveraging technology to transform their processes.
Evolving the traditional incentives system first is only natural given that it personifies the automotive industry’s main hurdle and hope for the future: customer centricity.
Today’s customers are more knowledgeable than ever—and they drive the world that we live in. While it may seem obvious that building brand value and customer loyalty is the key to long-term success, measuring against revenue and traditional metrics poses an unconventional roadblock. Selling vehicles today should not come at the cost of tomorrow’s customer... and it doesn’t have to.
Next Starts Now