Computation is the powerful, invisible material that powers the big tech companies’ ability to achieve impossible scales of reach, speed, and accuracy. Design is the traditional craft of bridging human desire with emotional outcomes that bring unparalleled depth to any customer relationship. The merging of computation and design is what lets tech companies disrupt the traditional limits of the adage “you get to only pick two out of three: time, cost, quality” and instead can give you all three.
When computational design is enhanced with a product sensibility as embodied by our proprietary HOW processes, the result is the ability to reliably deliver higher business value while mitigating risks. The way we can take advantage of computational design in your business use case will vary depending upon your level of investment and level of risk that you wish to undertake, for example:
Automating creative asset generation to be fully personalized and considered at any point ranging from consideration, conversion, onboarding, or support.
Building a full digital product and platform in under four weeks with one of our rapid response teams to bridge your idea that spans strategy and engineering.
Deploy an ever-evolving design system that can adjust seasonally and strategically for your business goals while deepening the connection between your developer and design teams.
In order to ease how your company adapts to the ways of working in Computational Design, which are still new and growing, we bring all the needed communication expertise, learning materials, and advanced tooling to accelerate your digital transformation efforts. In addition, we bring distributed and remote-working practices and expertise that can benefit your company — which is especially important in the era of COVID-19 and other new enterprise risks associated with collocation.